The resort promoter extraordinaire had a few dress rehearsals along the way outside of Las Vegas. Over the past fifty years, Caesars Palace has left a lasting influence on how Las Vegas gambling houses are planned, built and operated.īut Sarno didn’t create Caesars out of whole cloth. Four years in the making, Caesars would permanently transform practically everyone’s image of Las Vegas from a series of aging neon-lighted roadside attractions to new higher levels of everything - themed architecture, interior design, table service, split-level hotel suites, imported Italian sculpture, colorful fountains and toga-wearing cocktail waitresses.
When hotel developer Jay Sarno unwrapped his innovative Caesars Palace hotel-casino for a prolonged grand opening party on August 5, 1966, the Ancient Rome-themed resort was like no other in Las Vegas.